PRODUCTION COSTS AND FINANCIAL FEASIBILITY OF BLACK CHOKEBERRY CULTIVATION IN ROMANIA

Abstract

In recent years, Aronia melanocarpa (Michx.) Elliott has attracted increasing attention due to its health benefits, resilience in cultivation, and rising demand in the global “superfood” market. This study investigates the economic profitability of establishing and managing an aronia plantation in Romania, with a focus on a 7-year cash-flow analysis for one hectare scenario between 2023 and 2030. Data were collected through documentary analysis of international market reports, technical project estimates, and economic modeling. Results indicate that although the first two years are financially challenging due to negative cash flow, plantations reach the break-even point in year four, with subsequent annual cash flows exceeding €30,000/ha under favorable yield and pricing conditions.